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Strategic Corporate Communications

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Embassy Suites by Hilton Scottsdale Resort

TBA • General Session, Day 1
9:00am • Unleashing the Power of Storytelling: Empowering Teams to Communicate Through Podcasts - Johnson & Johnson
9:35am • Breaking Down Communication Barriers with Digital Employee Engagement - ABC Fine Wine & Spirits
10:10am • Morning Refreshments & Networking Break
10:30am • The Power of Brand Journalism: How to Build a Content Strategy That Fuels Your Organization's Goals
11:05am • Interactive Session: Implementing a Five-Step Employee Social Ambassador Action Plan - Integral Communications Group
11:45am • Lunch On Your Own, But Not Alone
1:15pm • Using Video Analytics to Boost Your Brand and Engage Your Audiences - County of San Diego
2:00pm • Placing the Right Content in the Right Channel at the Right Time through Data-Driven Decisions
2:35pm • Afternoon Refreshments & Networking Break
2:55pm • Amplifying your Brand Story: Leveraging your Internal Communications Strategy to Connect with, Engage and Inspire External Audiences
3:30pm • Forward Thinking: Innovating Communications in the Age of AI
4:05pm • Interactive Panel Session: Staying One Step Ahead of Digital Trends - USAA, Johnson & Johnson, 12 Stars Media, & more
5:00pm • Close of Day One | Networking Reception
6:30pm • Dinner with Your Peers | Reservations Are Booked